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Marketing  

Resources for researching marketing topics or developing a marketing plan.
Last Updated: Jun 10, 2013 URL: http://libguides.mit.edu/marketing Print Guide RSS UpdatesEmail AlertsShareThis

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Introduction

This guide lists resources for research and marketing plan development.  Areas covered are:

Print tools have been suggested when an electronic equivalent is unavailable.

To access existing off-the-shelf market research reports, go to the Market Research guide.

      
     

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